The Power of NORC-Based Programs: How Community Support Services Can Lead What Comes Next
Catherine Donnelly, Queen's University
Jennifer LaLonde, Ottawa West Community Support
Melissa Chang, UHN
Sandy Pelly, The Walton's Trust
NORC-based programs offer community support service (CSS) agencies a powerful opportunity to extend their reach, deepen relationships with older adults, and strengthen aging-in-place supports at the neighbourhood and building level. CSS agencies are especially well positioned to lead this work because they already bring trusted relationships, local knowledge, service expertise, and connections across health and community systems. This session will explore why NORC-based approaches matter for CSS organizations, the unique value agencies can bring to their growth, and seven practical steps to get started—from identifying NORCs and engaging older adults to building partnerships, designing supports, and planning for sustainability.
Participants will leave with practical tools and a seven-step roadmap for getting started, including how to identify potential NORCs, engage residents, build partnerships, leverage community assets, and develop sustainable NORC-based programs. Whether your organization is just beginning to explore NORCs or looking to expand existing initiatives, this session will provide actionable strategies for amplifying resident-led, community-driven approaches to aging well.
